West Philadelphia, born and raised

19 Dec

fresh1

Will Smith is a delight. Like many people who came of age in the 90s, when I think of Philadelphia, I start to hum the theme song to The Fresh Prince of Bel-Air. Because it’s Friday and we are in the home stretch to a holiday break, here is a link to an entertaining interview with Will Smith in which he and the audience rap the song. Warning: It will be stuck in your head all day…

 

…but at least it will be a reminder to register for the conference. No fuzzy dice, but we have workshops, awards, interesting sessions and a great setting – the city of Philadelphia. If you register now, it will give you plenty of time to practice the Carleton.

Waiting On You

18 Dec

The Baltimore-based band Future Islands  broke through to the mainstream this year, after eight years and four albums. It may or may not have anything to do with the lead singers’ mesmerizingly awesome dance moves on David Letterman earlier this year -

Like any indie band, our tall ships industry has been working steadily and teaching new generations how the art of traditional sail is done- through hard work, perseverance, staying true to ourselves and throwing some sweet moves into the mix -

Tearing it up on the Queen Mary, 2010 Long Beach conference

Tearing it up on the Queen Mary, 2010 Long Beach conference

This year’s conference plays into the idea of creative collaboration, be it musically or ocean-based. How can our industry keep moving forward? The key may lie in assembling successful partnerships with other organizations, finding complementary strengths and capacities, and so enhancing the prospects for all. It takes a crew of diverse talents to sail a ship successfully on her appointed voyage.

That’s why we need you to register for the conference. Join us in Philadelphia for new ideas, exciting ways to improve your programs and an all around good time (see above picture).

We are waiting on you…

 

Make Your Dreams Come True

16 Dec
Pantsuits!

Pantsuits! Photo Credit: http://www.pajamasandcoffee.com

The holidays are upon us! Bring on the tinsel, merriment and egg nog! Before the old year turns into the new, be sure to register for the conference. I have a feeling that January is going to get away from us. The next thing you know, the room blocks will release and you still need to register and buy your plane ticket and pack and… and….But you can avoid all that just by registering for the conference today.

Make your, and our, dreams come true by attending the conference this year. Here is the agenda and the sweet hotel (with pool!) that we are staying in and the registration form since you might as well just go ahead and register.

Need some registration music? Feast your eyes on this video of 80’s deliciousness. Hall and Oates and Tall Ships America are waiting for you!

Fun fact: Hall and Oates are from Philadelphia. Imagine what else you’ll learn at the conference. Register today.

Focus Session: Taking the Crisis Out of Communication

10 Dec

Taking the Crisis Out of Communication: A Case Study on Bounty, Facebook, and Communities Under Duress in Social Media

Speaker
Kathleen Moore, Assistant Profession, Mercyhurst University

Description
The loss of a vessel is a multi-faceted event. One of the most notable and least analyzed aspects of the loss of the HMS Bounty are the events that occurred on their Facebook page prior, during and after the sinking – events that dominated the digital news cycle. This session will give attendants key take always for consideration of individual organization crisis communication plans.

Speaker Biography

Kathleen Moore

Kathleen Moore

Kathleen is an Assistant Professor at the Tom Ridge School of Intelligence Studies at Mercyhurst University specializing in social media intelligence and analysis, and crisis communication in semantic environments. She recently completed her doctoral dissertation on the social media activity surrounding the sinking of the HMS Bounty. When able, Kathleen is a volunteer deckhand and ship’s cook.

Focus Session: From Crisis Communication to Crisis Conversation

9 Dec

From Crisis Communication to Crisis Conversation:
Social Media during Panic Mode

Speaker
Kathleen Moore, Assistant Professor, Mercyhurst University

Description
Social media transcends the old boundaries set by the traditional media of radio, TV, and print during a time of crisis. Attendants will learn what constitutes a crisis in the digital space, creating a crisis plan for your social media platforms, and how to navigate the seemingly ubiquitous, global, 24/7 news cycle of Facebook and Twitter.

Speaker Biography

Kathleen Moore

Kathleen Moore

Kathleen is an Assistant Professor at the Tom Ridge School of Intelligence Studies at Mercyhurst University specializing in social media intelligence and analysis, and crisis communication in semantic environments. She recently completed her doctoral dissertation on the social media activity surrounding the sinking of the HMS Bounty. When able, Kathleen is a volunteer deckhand and ship’s cook.

 

Focus Session: Anatomy of a Mid-latitude Storm

8 Dec

Anatomy of a Mid-latitude Storm: blue water or brown water, they affect us all

Speaker
Joe Sienkiewicz, Chief of the Ocean Applications Branch, NOAA Ocean Prediction Center

Description
Whether on a long trans-oceanic voyage, a run down the coast, visiting ports on the Great Lakes, or taking passengers on short day cruises, sailing vessels are exposed to the weather conditions produced by mid-latitude storms.  These conditions include strong winds, heavy rain (or snow), building seas, thunderstorms, and fog.  Mid-latitude (or extratropical storms) are common, large in scale, often develop quickly, can undergo explosive intensification, impact large areas of the ocean, and move rapidly. Fortunately, the formation, evolution of conditions, and possible impacts are better understood and more predictable than ever before.  This talk will walk through the evolution of an ocean storm from prediction (in advance of formation) to maturity using the forecast and analysis products that are available from NOAA.  Focus will be on anticipating conditions in various portions of the storm and heavy weather avoidance.

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Focus Session: “Quest for the Coast” Game App

5 Dec

“Quest for the Coast” Game App: Creating new perspectives in messaging by partnering with dissimilar organizations.

Speaker
David Niebuhr Ph.D., VP for Education, Audubon Nature Institute

Description
The New Orleans Pelicans, NBA basketball team and Audubon Nature Institute have begun to work together to teach people about the importance of coastal wetlands and habitats. The NBA Pelicans are serious about helping our coasts while Audubon Nature Institute reaches more than 2,000,000 visitors/year through their properties and programs devoted to helping people celebrate the wonders of nature. In an attempt to harness the popularity of the Pelicans NBA franchise and the educational expertise of Audubon Nature Institute staff, each organization has reached beyond its typical comfort zone to create the “Quest for the Coast” Game app. Through a grant from Chevron, the Pelicans hired a game maker to create the “flappy birds” mimic. Audubon supplied the wetlands facts, challenges and opportunities. In this presentation, David Niebuhr, VP for Education at Audubon Nature Institute will discuss the Pelicans – Audubon partnership; will share some of the challenges and opportunities of working with a for-profit, publicity-savvy corporation; and will entertain questions about internal, corporate resistance to out-of-the-box thinking in non-profit organizations. (To download the app, search the app store for “New Orleans Pelicans.” Once you download and open the app search the upper left hand corner of the page for the pull down list. There will then be a listing for “play Quest for the Coast.” This will open the game app.)
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